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Blog & Insights

SaaS Copywriting
Insights & Strategies

Actionable copywriting tips, case study breakdowns, and behind-the-scenes insights to help you write copy that converts.

Featured Article

Conversion Psychology

The Psychology Behind High-Converting SaaS Landing Pages

Discover the cognitive biases and psychological triggers that make prospects click 'Start Free Trial' instead of bouncing from your landing page.

Dec 15, 2024
8 min read

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Recent Articles

Email Marketing

5 Email Subject Lines That Increased Our Open Rates by 67%

Real examples from B2B SaaS email campaigns that broke through inbox clutter and drove engagement.

Dec 12, 2024
5 min read
Case Studies

How to Write Case Studies That Actually Convert Prospects

The framework I use to turn customer success stories into powerful sales tools that close deals.

Dec 8, 2024
7 min read
Pricing Strategy

The Biggest Mistake SaaS Companies Make on Their Pricing Pages

Why focusing on features instead of outcomes is killing your conversion rates (and how to fix it).

Dec 5, 2024
6 min read
Case Study Breakdown

Behind the Scenes: How I Increased TechFlow's Conversion Rate by 127%

A detailed breakdown of the research, strategy, and copy changes that transformed their landing page.

Dec 1, 2024
10 min read
Content Strategy

The Content Marketing Strategy That Generated 340% More Organic Traffic

How CloudBase went from struggling with content to becoming a thought leader in their space.

Nov 28, 2024
9 min read
Email Marketing

Why Your SaaS Onboarding Emails Are Failing (And How to Fix Them)

The critical mistakes that cause new users to churn during their first week - and the copy fixes that prevent it.

Nov 25, 2024
8 min read

Most Popular Posts

The articles that have helped the most SaaS copywriters and marketers

#1
Landing Pages

The Complete Guide to SaaS Landing Page Copy That Converts

12.5K views

#2
Email Marketing

How to Write Email Subject Lines That Get Opened (With 50+ Examples)

9.8K views

#3
Pricing Strategy

The Psychology of SaaS Pricing Pages: What Makes Prospects Choose You

8.2K views

#4
Case Studies

Case Study Template: How to Write Customer Stories That Sell

7.6K views

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